Monday, August 25, 2008

Using You Tube Videos to Get into Google's Top 10

According to "Ask A Ninja" here are some internet video facts, "In March 2008, 11.5 billion videos were viewed online. There's 10 minutes of video uploaded every second. In a single week, more Americans watch videos on YouTube than the top
10 network television shows."

Watch: http://www.askaninja.com/futureofvideo

You better get those screencasts, or slideshows with voiceovers prepared and uploaded. The evidence is clear, short "how-to" videos, or "what's in the box" videos are proving to be very popular and drive the most traffic.

This is especially true if Google is allowing Universal Search Results in your market. Go do a search and find out. If videos are appearing in the search results, that may be your fastest way into a competitive market.

If you have PowerPoint on the PC, or Keynote on the Mac you're all set. All it takes is a short slide show with a voiceover. But if you've never done a slideshow before, pick up a copy of Garr Reynolds' "Presentation Zen" at any bookstore, and prepare to dazzle your viewers.

If you prefer to use a screen recorder for show and tell, turn to CamStudio or Camtasia on the PC, ScreenFlow on the Mac, to create a short 3 minute "how-to" clip, on something that you figured out how to do. It could be a software tip, how to use a social bookmarking site, how to FTP a file to a server, just about anything.

Once you have your video file, you can visit YouTube & upload your files. Or if you prefer to upload your files once, and have a professional service do all the submitting.

Either way, slidecasts and screencasts are great ways to make video fast. And if Google is showing video mixed with search results in your competitive market, that's your fastest route to the top.

No comments:

Monday, August 25, 2008

Using You Tube Videos to Get into Google's Top 10

According to "Ask A Ninja" here are some internet video facts, "In March 2008, 11.5 billion videos were viewed online. There's 10 minutes of video uploaded every second. In a single week, more Americans watch videos on YouTube than the top
10 network television shows."

Watch: http://www.askaninja.com/futureofvideo

You better get those screencasts, or slideshows with voiceovers prepared and uploaded. The evidence is clear, short "how-to" videos, or "what's in the box" videos are proving to be very popular and drive the most traffic.

This is especially true if Google is allowing Universal Search Results in your market. Go do a search and find out. If videos are appearing in the search results, that may be your fastest way into a competitive market.

If you have PowerPoint on the PC, or Keynote on the Mac you're all set. All it takes is a short slide show with a voiceover. But if you've never done a slideshow before, pick up a copy of Garr Reynolds' "Presentation Zen" at any bookstore, and prepare to dazzle your viewers.

If you prefer to use a screen recorder for show and tell, turn to CamStudio or Camtasia on the PC, ScreenFlow on the Mac, to create a short 3 minute "how-to" clip, on something that you figured out how to do. It could be a software tip, how to use a social bookmarking site, how to FTP a file to a server, just about anything.

Once you have your video file, you can visit YouTube & upload your files. Or if you prefer to upload your files once, and have a professional service do all the submitting.

Either way, slidecasts and screencasts are great ways to make video fast. And if Google is showing video mixed with search results in your competitive market, that's your fastest route to the top.

No comments: